Coaching and conversation card templates

Question decks for coaches, facilitators, counsellors and anyone who sells a deck on Etsy: one question to a card, sorted by colour, with a back that matches. Open a set, replace the sample questions with your own, and export a print-ready PDF.

Card size
Sundial at tarot size, 2.75 × 4.75 in; Kindling at poker size, 2.5 × 3.5 in
Includes
Sundial: question and exercise cards in six categories, 30 sample cards. Kindling: question cards in five levels and a How to play card, 21 sample cards
Fields
The question, a category or level that sets the card's colour, and on Sundial a follow-up question
Output
A print PDF with crop marks and backs that line up, PNG files for a shop listing, or a printed deck

2 templates

Sundial Coaching Card Template preview
SundialCoaching Card

A free, editable coaching card template at tarot size: printable question cards and exercise cards in six colour-coded categories, with a matching back. Each question is set large in a serif face on a pale card under a coloured header that names its category with its own symbol: Values, Strengths, Goals, Obstacles, Action and Reflection. An optional follow-up question sits under a short rule. The header and keyline take the card's Category colour, so a new category is one option in a column, not a new design. Exercise cards add a time pill and numbered steps. Comes with a thirty-card sample deck: twenty-four questions and six exercises, all original.

3 designs30 sample cards5 fields
Kindling Conversation Card Template preview
KindlingConversation Card

A free conversation card template for printable conversation starter cards at poker size: questions in five levels, a How to Play card and a matching back. Each question is set large in white on a card of one bold colour, with its level named at the top beside a small flame. Five levels run from Warm up to Go deeper, and the card's colour follows its Level, so a sixth level is one option in a column, not a new design. The How to Play card is charcoal so it never passes for a question. Comes with a twenty-one-card sample deck: twenty questions and the rules, all original.

3 designs21 sample cards3 fields

From a template to a deck you can use or sell

Every card is a row in a sheet: the question, its category, and an optional follow-up. Change a category and the card's colour and symbol change with it, so a deck of eighty questions takes no more design work than a deck of eight.

  1. Add a set to a project

    Free. It copies the designs, the back and the sample deck into a project of your own, so you can see a finished deck before you change anything.

  2. Write or import your questions

    Type over the sample rows, or import a CSV or Excel file with a column for the question and one for the category. Rename the categories or add your own; each one gets a colour.

  3. Put your name on the back

    The back carries the deck's name in large type. Change it to your practice or your shop, and swap the colours to match your brand.

  4. Print it, sell it, or order it

    On Hobby and up, export a print PDF with crop marks and the backs lined up for double-sided printing, which is the file a printable deck on Etsy sells as. On Indie, Print & Ship sends the deck to a print-on-demand partner and a boxed copy comes back.

What size are coaching cards?

Most printed coaching and therapy decks are tarot size, which leaves room for a long question in large type. Conversation decks are usually poker size, so they shuffle in one hand. Square cards are common for affirmation decks.

CardInchesMillimetresPixels at 300 DPI
Tarot — Sundial2.75 × 4.7569.9 × 120.7825 × 1425
Poker — Kindling2.5 × 3.563.5 × 88.9750 × 1050
Square3 × 376.2 × 76.2900 × 900
Large3.5 × 588.9 × 1271050 × 1500

Poker and tarot decks can be ordered printed and cut from a print-on-demand partner. Square and large cards export to PDF and PNG, but cannot be ordered.

Playing card sizes and dimensions, in full

Questions about coaching and conversation card templates

Everything you need to know before getting started.

Still have questions? Contact us

Can I sell a deck I make from these templates?

Yes. The templates are ours, and you keep the commercial rights to the deck you build from them, so you can sell it as a printable PDF, print it yourself, or have it printed on demand. Replace the sample questions with your own before you sell it.

Can I make conversation starter cards or a question card game?

Yes, that is what Kindling is: question cards in five levels, from Warm up to Go deeper, with a How to Play card at the front of the deck. Use it for a dinner table, a couple, a classroom or a team. Swap in your own questions, rename the levels, and export a deck you can print or sell.

Can therapists and counsellors use these?

Yes, as a way to design and print a deck. The templates come with no clinical content: the sample questions are general coaching and conversation prompts, and what goes on your cards is up to you.

How do I change or add categories?

Category on Sundial and Level on Kindling are dropdowns, and each option has a colour. Rename an option and every card in it updates; add one and pick its colour, and the header or the whole card takes it. Sundial's six symbols are tied to its own categories, so a new category shows its name without a symbol until you add one.

How do I print the cards double-sided so the backs line up?

Export a print PDF with Card back set to Auto and Double-sided flip on Long edge, then print two-sided on card stock and cut along the crop marks. Print one sheet on plain paper first and hold it up to a window to check the backs sit behind their fronts.

What paper should I print a coaching deck on?

Card stock around 300 gsm (110 lb cover) is close to a shop-bought deck, if your printer feeds it. A lighter 176 gsm (65 lb cover) works in most home printers. For a deck you will hand to clients every week, a printed deck from a print-on-demand partner lasts longer than one cut by hand.

Are these templates free?

Adding a set to a project and editing it is free. Exporting a print PDF or PNG files of your own deck needs the Hobby plan, and ordering a printed deck through Print & Ship needs Indie.

Read next

Ready to build your coaching deck?

Start with Sundial Coaching Card Template, or open any other template above.

Use this template free